On Wednesday, March 23, Food and Beverage Ontario launched an exciting new campaign – Taste Your Future – which is designed to raise awareness of the abundance of jobs in Ontario’s food and beverage processing sector.
Research conducted by Food and Beverage Ontario (FBO) shows that while awareness of the opportunities in the industry is low, Ontarians – particularly young people, their parents and newcomers – have an appetite to learn more.
Taste Your Future will feed that hunger. The hub of the program is www.tasteyourfuture.ca - a home for stories, videos and more. Check out the short, 10 question quiz designed to help those less familiar with the industry match their interests with great career and education opportunities. Learn more at the site and join the conversation on Twitter @tasteyourfuture and Facebook/Taste Your Future.
Developed and managed by FBO, the program is part of the industry’s efforts to create 60,000 new jobs in the sector by 2020. It is supported by Growing Forward 2, a federal-provincial-territorial initiative.
As the Honourable Jeff Leal, Ontario Minister of Agriculture, Food and Rural Affairs said in today’s launch news release, “Ontario is the ideal place for the industry to grow and thrive, with a robust population, colleges and universities training the future workforce, access to local and export markets and an entrepreneurial culture.”