Saturday, 16 November 2013 10:31

Career Profile: Director of Marketing

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Additional Info

  • Person: Ashlee Mclean
  • Company: Ippolito Fruit and Produce Ltd
  • Food System Fit: Processors
  • Job Type: Marketing and Communications
Read 7374 times Last modified on Tuesday, 03 May 2016 11:53

Back in the dusty, hungry 1930’s, an enterprising young couple, Carmelo and Filmomena Ippolito, launched their business as a wholesaler of fresh fruit and vegetables in Hamilton, Ontario. In time, their sons joined the
organization, and today, no less than four generations of Ippolitos have helped the business in its evolution.

The family’s dedication has nurtured the company’s continued growth. In the 1960’s, Carmelo established East Lake Weir Groves Farm in Florida. In the decades since, they have set up operations in Quebec, opened a new processing plant in Burlington, Ontario, created a separate trucking division called Ippolito Transportation, and added growing and sales operations in California. Today, Ippolito Fruit and Produce moves millions of tons of produce across North America all year long. With over 200 skus of fresh bulk and packaged produce, spinach is still an important product for The Ippolito Group, but not the only one. From humble beginnings, Carmelo and Filomena carefully nurtured their dream of starting over in a new land, and today their family business in an international success story.

Behind The Queen Victoria Brand
Queen Victoria may seem like an odd choice for a brand of spinach. But during WWII, when the Ippolitos first
started packaging spinach in clear, cellophane bags, they wanted a name that showed the quality of their product and supported their loyalty to their new country. True to its namesake, the Queen Victoria brand is proving to be a long serving monarch in the world of fresh produce.

Ippolito maintains three 100,000 sq. ft. warehousing, distribution, and production facilities. Each facility is
equipped with modern technology that enables Ippolito to be the best in class. All of the warehouses are
equipped with state-of-the-art air purifying systems along with integrated warehousing management systems.

The production facilities utilize the newest technology to support an extensive line of fresh and packaged produce.

- Baby Spinach – Savoy Spinach – Field Greens – Organic Salads – Broccoli – Cauliflower – Green
Onions – Cello and Bunch Radish – Brussels Sprouts – Arugula – Cilantro - Leeks – Parsley – Dill –
Lettuce – Romaine & Romaine Hearts – Turnips – Squash – Onions - Sweet Potatoes – Value-Added Line of Ready-To-Cook Vegetables -

Operating 365 days a year, Ippolito supplies major wholesale, retail, and food service customers in Ontario,
Quebec, Atlantic Canada, and the North Eastern United Sates. Ippolito ships commodities year round through
multiple farm locations in North America.

Food Safety and Quality
Ippolito Fruit and Produce prides itself in its robust and dynamic Food Safety System. The warehousing,
distribution and production facilities are certified by Safe Quality Foods (SQF) 2000 Level 2 standards. Ippolito is committed to continued growth of their microbiological testing programs and on farm safety systems.


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